In our 39th episode of Earned, Conor sits down with a true industry titan: Susan Kim. Having previously led the marketing...

In Ep. 38 of Earned, Conor sits down with Angelic Vendette, VP of Marketing at Alo Yoga. The influencer-favorite athleisure label...

This morning, Waldencast announced the acquisition of two brands—Gen Z beauty favorite (and Tribe Dynamics client!) Milk Makeup...

The wellness craze that swept social media in 2020 has remained strong throughout 2021, as influencers and consumers continue to...

Any influencer marketing manager knows that building and maintaining an impactful earned media program is far from easy. Whether...

It’s November, which means the biggest shopping holiday of the year is right around the corner. With many consumers still...

In Ep. 37 of Earned, Conor sits down with an expert on brand building and outdoor apparel: Steve Lesnard. While Steve was just...

In Ep. 36 of Earned, Conor sits down with Sandrine Crener de Schutter, program director at Harvard Business School and expert in...

For most of us, the past 12 months have been a period of significant change. Between the election of a new U.S. president and the...

Like social media, the influencer economy is notoriously fast-paced, and the strategies that served your brand last quarter might...